top of page


AI Can't Personalize Chaos: Why The Data Governance Problem Is Killing Marketing ROI
Let me start with something most consultants won't tell you: 65% of contact information from online forms is wrong. And 57% of marketers are getting bad outcomes because they're misreading their data. So when someone promises you AI-powered personalization that actually works, here's what they're not saying: AI can't personalize chaos. It just makes the chaos faster and more expensive. This Is The Same Problem I Keep Seeing A while back, I told you AI won't fix your broken ma

Heidi Schwende
Nov 184 min read
Â
Â


How Your Business Can Make the Most of These 5 Google Ads Features
Google Ads is the most powerful, biggest, and most successful online advertising platform in the world. With its numerous features and...

Heidi Schwende
Dec 15, 20223 min read
Â
Â
bottom of page

